No one would ever say that living with a skin condition is easy. But what this survey highlights is that rosacea sufferers are fighting a two-sided battle. Not only do they have to overcome their own psychological barriers to cope with the disease, but they must also deal with the prejudices and perceptions of others. In the end, it is not surprising that they have negative thoughts – the outside world is reflecting them.
The fact that first impressions count, that people ‘judge books by their covers,’ is not going to change. To our conditioned brains, red is often perceived as a warning sign or imminent danger. For sufferers of facial redness the challenge is to find a way to exist in a world ruled by first impressions. The first step must be to address the psychological factors where links to skin appearance have been clearly demonstrated. We have seen how psychological factors lead to the onset of symptoms, as well as the significant emotional impact the disease can have on both professional and personal behaviour.
For sufferers of facial redness, the key lies in learning to avoid or manage triggers. In the case of stress, sufferers must find ways to manage it better, thereby gaining some power over their condition.
As well as sufferers taking charge, the results suggest that people who receive a formal doctor or dermatologist’s diagnosis of rosacea are significantly more likely to have it under control. This highlights the importance of consulting a healthcare professional who can offer advice and appropriate treatment where necessary.
This report uses Bevaioural Insight to uncover what people really think about others that are not quite as perfect in appearance as we would like them to be. The findings are alarming.To read the full report click on the link below.